A Patient Engagement Center is the
natural extension of an EMR…. It
leverages EMR data to motivate patients
to seek the healthcare they need…..
which in turn drives quality and financial
A Patient Engagement Center
helps Physicians see the right
patients at the right time in the
“Patient Engagement Specialists”
proactively engage 1000’s of
your patients each day.
Because Healthcare organizations must
proactively engage patients to ensure they
receive the care they need, Patient
Engagement Centers will prove to be as
important to a health system as its EMR
Chief Executive Officer
Nick is best known for his role as founding President/CEO of Whittle Communications. He orchestrated the growth of the company from a small publishing firm to the most innovative media company in the U.S. Whittle Communications created unique communication vehicles such as Channel One, the high school news network where Anderson Cooper got his start, and Medical News Network, which later morphed into what we now know as WebMD. Under Glover’s direction, the Company’s value increased to over $500 million, culminating in the Company’s acquisition by Time Warner in 1989.
After leaving Whittle, his focus has been in the venture capital field both as an investor and as a consultant to startup and small companies seeking capital and management expertise. Nick joined founder Chris Brunson to launch PEC360 in 2010.
Nick, a native of the South Carolina Lowcountry, now lives in Charleston with his wife, clinical psychologist Dr. Kathleen Broughan. He and his wife are co-founders of Lowcountry Equine-Assisted Psychotherapy (LEAPinSC.org), a non-profit organization that works with abused and neglected children.
Chris Brunson is an entrepreneur with over 20 years experience. Chris has owned and operated multiple successful businesses. His most successful ventures were based on the creative use of CRM (Customer Relationship Management) technology and supporting business processes.
While discussing the dynamics of CRM technology with several physicians in early 2008, Chris realized the healthcare industry was not using CRM technology to manage patient communication even though patient engagement is one of healthcare’s highest priorities. Soon after, Chris began the development of a PRM (Patient Relationship Management) platform that he would use to support what is today called a PEC (Patient Engagement Center).
On the success of his first PEC in early 2009, Chris began to put together a team of investors and senior managers to create a new technology company around this concept. With the support and funding of the South Carolina Research Authority (SCRA) and its subsidiary SC Launch, PEC360 was launched in 2010.
Under Chris’ leadership, PEC360 and its Patient Engagement Centers are supporting healthcare organizations in their population management strategy and changing the way physicians, care teams and patients interact.